@Echo Neon | December 13th, 2021 | 10 minutes read

The economy has taken a hit during the Covid-19 pandemic with small businesses faring the worst. If you own or operate any type of commercial enterprise and are ready to reopen or reintroduce your product and services to the buying public, custom neon signs or can help. While so many other things matter like product sourcing, health and safety, and online marketing, custom LED signs give you something that all these other things cannot. With lights and brilliant color, they grab attention, share your brand purpose, and get people excited about shopping, going out to eat, or doing business face-to-face once again.

Custom LED Neon Signs Attract a Lot of Attention

These led neon signs are an increasingly popular way for businesses to advertise their products and services. They are not only attractive, but they are also innovative, making the business stand out from all its competitors. When compared to shops with vinyl, plastic, or wooden signs, the led neon sign stands out a lot more. LED neon signs also give the impression of a modern and trendy spot. Even if you run a retail store that specializes in vintage items or more old-fashioned services, a splash of bright color and light can elevate things from quaint to kitschy.

Two of the three most eye-catching things for the human eye exist in these items: light and color. The movement also draws the eye, but you would have to pay a much higher price to have animated neon signs. Also, you run the risk of making your shop, or café look more like a nightclub. You want to attract attention for all the right reasons.

Bright Lights and Color Boost People’s Shopping Mood

Glass neon tubes and Lighting can have a significant effect on people’s moods and feelings. In fact, when it comes to shopping, researchers found that customers visit stores in night-time malls more often when the lighting is brighter rather than dim. Researchers also found that brighter nighttime lights boosted shoppers’ moods and increased their likelihood of purchasing items at shops. These findings make sense because our brains respond well to colors, and bright colors are usually associated with happiness. These positive emotions are automatically linked to the idea of a beneficial experience, which is exactly what you want consumers to consider for their trip to your business.

You can even use the power of color psychology to influence how shoppers or customers feel when they are on your premises. For example, red and yellow are exciting and high-energy colors while blue and green are much more relaxing. While it makes sense to choose a color that matches your logo or decorating scheme, keep in mind how they affect mood at the same time. What you hang on your walls depends on the type of business you run and how you want people to feel during their time there.

Draw Attention to Health and Safety With Neon Light Signs

Many people are concerned about cleanliness and protection post-Covid when shopping or gathering in public places. Having sufficient illumination from custom LED signs can help bring peace of mind because there are no dark and dingy corners that look dirty. It shows that you have taken sufficient care to protect the well-being of every customer or client who walks through the doors. Although, of course, neon signs for sale displays do nothing to kill bacteria and viruses, they create an ambiance of health and positivity. Proper lighting shows that you have nothing to hide and are eager to welcome both long-term and new people inside safely.

Neon Signs for Sale Displays Also Boost Online Marketing

Custom LED signs to have many benefits when you use them in your brick-and-mortar business. However, even a high street shop or local pub needs an online presence these days to get the word out about products and services. You may wonder how a neon sign can elevate your Internet marketing efforts and help out with every part of your advertising strategy. It all comes down to how you display your business and the products you sell.

Social media and video marketing are two of the most effective methods for attracting attention to any type of business. This is especially important when more people are staying at home due to the pandemic. E-commerce shopping has skyrocketed all around the world, so it makes sense that your target consumers want to check you out on the Internet before they take a trip to your physical location. In order to make the best impression, use your bright and colorful LED neon lights as accents for every image and video you share. They offer all the same benefits to a lesser degree online but still promote your business effectively.

No matter how your business was affected by the Covid-19 pandemic, you could undoubtedly use a boost to your brand recognition, marketing, and customer satisfaction. Custom neon signs provide a lot of solutions to the concerns that people have about visiting brick-and-mortar establishments when health and safety concerns are still high. You know you have done everything possible to ensure your employee, customer, and client safety and comfort.

Adding neon light signs that make sure people know your open, draw attention to new products and services, and improve mood across the board makes sense for both face-to-face and online marketing efforts. These fully customizable, long-lasting, and affordable neon signs and wall art can make all the difference for your post-Covid reopening.

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